Monday, 9 November 2020

McDonald’s to launch McPlant burger in 2021 to take on the Impossible Whopper


After the success of Burger King’s Impossible Whopper, McDonald’s today revealed it will be widely rolling out its own plant-based option next year: say hello to the McPlant. Yes, that’s the actual name they’re going with. McDonald’s announced it would begin testing its new plant-based burger in select markets starting in 2021, before potentially expanding to other regions. The company trialed a plant-based burger using Beyond Meat patties last year in Canada, and indeed Beyond told CNBC it co-created the new burger with McDonald’s. It’s not clear, however, to what extent Beyond will be involved with the McPlant as a final…

This story continues at The Next Web


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